AOW Handmade is a sourcing and editorial platform
rooted in craft, culture, and place—
connecting artisan brands and makers with retailers
seeking exceptional goods.

Work With AOW

AOW works with retailers and artisan brands to develop collections, refine positioning, and build meaningful, long-term business partnerships.

Mentoring

Guidance for artisan brands refining vision, product offerings, and market readiness.

Artisan Sourcing

Bespoke sourcing support for retailers seeking exceptional, hand-crafted artisan goods.

Explore Services

Explore AOW’s Insider Membership:

Artisan Spotlights

city GUIDES

artisan stories

INDUSTRY INTERVIEWS

A curated membership offering insider access to artisan sourcing, travel guides, and industry insight.

EXPLORE AOW INSIDER

Meet Annie

Annie O. Waterman has spent the past 18 years working at the intersection of global craft and design, connecting artisan producers with retailers seeking authentic, high-quality handmade goods. Her work centers on identifying emerging makers, understanding market needs, and building meaningful, long-term partnerships rooted in craft heritage and provenance.

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AOW Insider Benefits:

  • Sourcing guides

  • Brand spotlights

  • Industry interviews

  • Craft show calendars

  • New sourcing destinations

  • Travel stories + city guides

  • Vendor introductions

  • Artisan stories

Join AOW

Subscribe for exclusive access to AOW’s newsletters—exploring artisan sourcing, craft heritage, soulful travel, industry interviews, and products rooted in provenance and place.

As a thank you for joining, enjoy complimentary access to our Lisbon City Guide.

Follow AOW’s travels on Instagram @aowhandmade