AOW JOURNAL

From interviews with boutique brand owners to hidden treasures from across the world… explore AOW’s Journal for industry insight and inspiration.

Are you a retailer or brand wanting to be interviewed by AOW, or perhaps know of a like-minded brand for us to explore? Let us know!

Business Insights Annie Waterman Business Insights Annie Waterman

AOW INSIDER: An Interview with PORTA NYC

I am delighted to spotlight one of today’s hottest independent retailers. PORTA brings together European tableware and home furnishings, with a focus on local craft, independent artisans, unique designs, and everyday use.  I was delighted to interview Alice Russotti, one of the co-founders of PORTA, earlier this month. The brand she and her co-founder Francesca have created always surprises me in the subtle ways it pairs traditional textiles and ceramics with contemporary flair. It's an artful balance that’s hard to achieve, but they do it so.
 
During the interview, we chat about running a small business, sourcing inspiration, marketing techniques, and her favorite spots in NYC. Alice didn't hold back when sharing her insights and wisdom.

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