AOW Insider | Interview: Retail Insight + Tips from Kelsie Kunkle of Driftless Style 

This month, I'm delighted to present an interview with Kelsie of Driftless Style. I've had the pleasure to work with Kelsie over the months as one of my mentorees, and I've been so impressed with her drive, and quick ability to learn the tricky in's and outs of running an artisan-focused retail shop. That said, Kelsie has been kind enough to share her lessons learned running a retail shop, as well as revealing what has been working best for her, and other best practices when buying from overseas artisan groups. She also speaks about how to juggle working directly vs when to simply buy wholesalers from retailers based in the US. She touches upon tips, how to overcome specific challenges, worthwhile business investments, and more.