AOW JOURNAL
From interviews with boutique brand owners to hidden treasures from across the world… explore AOW’s Journal for industry insight and inspiration.
Are you a retailer or brand wanting to be interviewed by AOW, or perhaps know of a like-minded brand for us to explore? Let us know!
A Journey to Morocco
This past winter I ventured to Morocco alongside my sourcing partner and friend, Frederic Alcantara. We had an incredible journey exploring the craftsmanship of southern Morocco together. The trip is one I will hold near to my heart as Frederic recently and unexpectedly passed away. I feel honored to have spent as much time as I did with him, to see him in action doing what he loves. For those who knew him, Frederic was a special soul. He had a kind heart and a true passion for the artisan sector. He put his all into opening opportunities for artists in Morocco and beyond.